Adding to the growing list of start-up bike companies emerging from the UK is Morph Cycles – a one-man operation built on the premise of pushing back against the current industry trends of constantly shifting standards and new models each year. Instead, Morph are bringing a single model to the table, offering custom geometry, and not subjecting the bikes to a model year or name which allows them to become “outdated” so quickly. Read on to find out more about the bikes, and the man behind them.

ROBERT JOHNSTON: WHO ARE YOU?
TOM BUGLER: Good question. My name is Tom, I’m 23 years old from the UK. I’ve been riding mountain bikes about 12 years. At University I decided to start my own bike brand, having done some field testing for Specialized previously and being a major bike nerd for a long time.

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