Shawn Cruickshanks is the mechanical mastermind behind Fluid Function, a Squamish based RockShox/SRAM service centre going on eight years old. He’s been involved with SRAM for 12 years and today he helps their marketing and race departments, which sees Shawn wrenching at Crankworx events and Rampage. He’s also Brandon Semenuk’s mechanic. But his start with bikes came from the roady side, and as a kid, he worked at a local shop to keep himself “in tubulars.”

While Shawn got his first mountain bike in the mid-80s, a move to Whistler in the early-90s saw him trade the skinny tires for knobbiest full time. Influenced by the likes of John Tomac, the appearance of Shawn’s early bikes differed greatly from his modern builds. He admits to being a massive nerd and in the early days that translated into some awkward bike setups – the sort that shouldn’t have been as fun as they were. Despite what seems like an attempt to sabotage his joy on the bike, the bug stuck.

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