G-Form was one of the first brands to release viscoelastic armor and some could say started the pedalable knee pad revolution. Over the years G-Form has struggled a bit as their image has been, well, dorky. Yes, they’ve had the number one selling knee pad in the market, and yes, they’ve sold pads to people who would have never bought or ridden in knee pads before, but their product offerings and image kept them off most of the “cool guy shredders” out there. Wanting to broaden their line and offer their impressive impact absorbing technology to a larger group of riders, G-Form made some changes that are welcomed in the new Pro-Rugged knee pad.
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From The Loam Wolf
The Loam Wolf has been watching from the woods and mountains above, waiting for the right time to attack the status quo. We have descended, hell-bent and heaven-sent to reignite the stoke in riders around the world. Our pack has been growing and we smell blood. The passion, wildness, and grassroots love for our sport will no longer go without a voice. The Wolf Pack is here, and we will do our best to unite photographers, industry friends, athletes and mountain bikers of all kinds while giving them a voice and place to remember why they fell in love with riding bikes.
