Laufey is our most clever and versatile bike. Instead of saying that Laufey is tailored for one type of rider, we’re going to go ahead and claim this fun-loving machine is perfect for everyone. Laufey is omnipotent: it’s a slack, simple trail bike that relishes new terrain. Laufey may be someone’s first bike or their latest bike. It’s inexpensive and attainable, and it’s a niche bike that feels at home in even the most exclusive bike collection. It’s for first timers and expert shredders. Ride it in lycra, shred it in jeans. Laufey is a jack-of-all-trades and master of fun with 29-inch wheels and a 140mm fork.

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