You’ve probably noticed that when YT launches a new bike model, they seek design concepts and campaign ideas wherever they can find them. The Capra was introduced by the Goatman. Jeffsy was Christopher Walken’s new friend, and the Decoy went duck hunting with Vinnie Jones. In the case of the all-new IZZO, which was to be a pure trail bike, they looked to the land of the rising sun and found inspiration with the Samurai. The katana sword, with its sleek lines and deadly precision proved to be a great foundation to build the new trail bike concept on, which explains why you’ve been seeing Manga teasers and ads for the new bike by now. So what is IZZO all about then? Let’s dive in!

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