Joe Vadeboncoeur was with Trek Bicycles for 30 years and worked in many capacities there, including the development and growth of e-bikes. Joe has an advantaged insight into e-bikes and, more relevant to our community, eMTB. Having been at the vanguard of eMTB, he is privy to their development, growth, and industry impact. Now, as the head of his local trails organization, he has the perspective of an individual that works with land managers and trail users. It is tough to think of another person with such a two-sided view on this topic.
It very much *feels* like eMTB has become two-sided. Binary thinking is invading our brains and people have to be “for” or “against” eMTB. If you raise questions or concerns about eMTB, then you must hate e-bikes. If you don’t shout curses and put them down, you must love them. This is not healthy or productive.
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