What happens when a joke becomes reality?

It took tens of millions of years for the opposable thumb to show up, and only slightly less time for mountain bike geometry to get to the point where our bikes aren’t actively trying to kill us. This whole evolution thing is a long, slow process.

Just one ride on a machine from a decade ago is all it takes to realize that development hasn’t been standing still—bikes these days are damn good. But it sure does seem unhurried sometimes.

Brands design bikes to sell them, shocking I know. From a business perspective there’s just not a lot of upside to taking huge risks in the geometry department. So for all their talk of “game-changing” and “revolutionary,” it makes sense for many brands to design bikes to be on-trend next year rather than roll the dice on what might be the future. Something risky may not win over customers, even if it’s the future.

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