Like many (most?) businesses out there, those in the bike industry are facing great uncertainty in the face of the COVID-19 crisis. With entire countries on lock down where cycling for sport is now illegal, and more U.S. states seeing shelter-in-place orders, many have had to hit pause on their daily operations. That doesn’t mean that every company has had to send their employees home, however. We’re starting to see more and more companies pivoting to manufacturing a completely different family of products. From face masks and face shields to ventilator parts, the cycling industry is stepping up in big ways to help out however they can.


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